Strategic Debt Capital for Sport Enterprises
$1.6bn+
Capital deployed into the sport ecosystem.
69+
Sport transactions successfully closed.
250+
Transactions assessed across the sport sector.
80%
Client retention rate, reflecting trust and satisfaction.
About Us
Dedicated to Sport Finance Excellence
23 Capital is a dedicated sport finance and asset management platform, focused exclusively on the global sport sector. Headquartered in London, the firm provides strategic capital solutions across the sport ecosystem, acting as a principal lender. With extensive industry expertise and a trusted reputation, 23 Capital maintains longstanding relationships across federations, leagues, clubs, and other key stakeholders. Its singular focus on sport allows the firm to offer complex and customised, sector-specific solutions, reinforcing its position as a leading provider of capital in one of the world’s most dynamic industries.
Our Approach
23 Capital was founded on a simple principle: the sport industry deserves better financing. We bring deep sector expertise to deliver aligned capital solutions that empower clients to realise the full value of their assets.
23 Capital structures transactions across a broad spectrum - from traditional asset based and off balance sheet lending facilities to highly customised, structured buyout financings. Our differentiated approach sets us apart, we are:
23 Capital structures transactions across a broad spectrum - from traditional asset based and off balance sheet lending facilities to highly customised, structured buyout financings. Our differentiated approach sets us apart, we are:
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Efficient & Agile
An entrepreneurial and nimble team that executes at speed and evolves in partnership with our clients.
Bold & Impactful
With deep industry understanding, we deliver essential insights and value-added solutions tailored to the challenges our clients face.
Innovative & Trusted
We deliver innovative, flexible solutions designed to meet the unique needs of each client. We build long-term relationships grounded in alignment and mutual benefit.
Strategic & Resilient
We anticipate trends and embrace complex challenges, adapting to change without compromising our core values.
Our Risk Framework
Tailored Financial Solutions for the Sport Sector.
Strategic Alignment
Customised financing to align with the strategic goals and lifecycles of our clients, as opposed to short term liquidity solutions and transactions.
Intangible Assets
Leveraging intangible assets for optimal funding structures.
Balance Sheet Risk
Delivering tailored debt finance solutions across the balance sheet, from senior debt to mezzanine structures.
Cultural Alignment
Our clients are the real stars. Our job is to remain discreet and to provide secure, structured and scalable credit that empowers their success. Like the best referees, our impact is felt but not seen.
Case Studies
Transaction Insights
Transfer Receivable Finance
Implemented player transfer receivable finance and short-term facilities to optimise cash flow.
Broadcast Rights Monetisation
Monetised future broadcast income by way of assignment.
Balance Sheet Financing
Structured senior and subordinate debt facilities.
Top Tier European Club
All Asset Structured Facility
Collaborated with a Premier League football club to support its business strategy through the provision of a comprehensive facility over five years. This structured financing solution was secured against the club's assets, offering long-term financial support.
Top Tier European Club
Transfer Receivable Finance
Negotiated and structured a transaction to finance transfer receivables, allowing the selling club to receive up front payment while enabling the purchasing club to benefit from extended payment terms. This approach satisfied the selling club's policy of securing guarantees from purchasing clubs.
Top Tier European Club
Transfer Receivable Finance & Innovative Short Term Facility
Implemented a combined solution of financing transfer receivables and structuring a short-term facility. The arrangement included an optional repayment mechanism via the sale of future transfer receivables, offering the club immediate liquidity and financial adaptability.
Top Tier European Club
Transfer Receivable Finance
Assisted in facilitating negotiations and structuring a transaction that involved the non-recourse financing of receivables. This enabled the selling club to access immediate funds, while the purchasing club benefited from extended payment terms.
Top Tier European Club
Broadcast Rights Monetisation
23 Capital partnered with a leading European football club to monetise future broadcasting income. This involved providing a facility secured by an assignment of contracted broadcasting revenues over a seven-year period, enabling the club to access immediate capital while leveraging its long-term media rights.
Top Tier European Club
Transfer Receivable Finance
Facilitated the financing of receivables due to a top-division European club on a non-recourse basis. 23 Capital also supported the restructuring of the transfer agreement to extend payment terms for the purchasing club, enhancing financial flexibility for both parties.
Team
Leadership with Deep Industry Insight
Jason Traub
Jason Traub
Oversees strategic direction and investment decisions, leveraging his extensive experience in structured credit and sport finance.
Jason has built a career at the intersection of structured credit and sport finance. He has personally overseen the deployment of over $2bn into the football ecosystem. A founding partner of 23 Capital and prior to this, spent over 13 years at Investec Bank, where he built and led the structured credit team’s sport, media & entertainment division. Jason sits on both the board and investment committee.
Jack Trowbridge
Jack Trowbridge
Oversees strategic direction and fundraising, drawing on his proven expertise in private credit and fintech platforms.
Jack has extensive experience in founding, scaling and leading private credit platforms. He was a founding partner and CEO of a fintech lender, which he successfully exited in 2019. He then remained with the company post-acquisition to lead its international expansion, establishing a U.S presence across three offices and playing a central role in defining the firm’s transatlantic strategy. Jack sits on both the board and investment committee.
Pancho Schröder
Pancho Schröder
Former Head of Finance at FC Barcelona, bringing a wealth of expertise at the nexus of sport and finance, alongside an exceptional network.
Pancho has unparalleled experience in sport finance. He was Head of Finance and Corporate Director at FC Barcelona. Among multiple achievements, he led the first USPP issue for a football club in Europe and structured an €850m investment grade non-recourse finance solution for the new stadium project. Prior to this, he was CFO of Electro Stocks and DogiInternational Fabrics.
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